Learn specific strategies to get your content cited by the two most popular AI assistants. Understand how ChatGPT and Claude find information differently and optimize for both.
AI assistants like ChatGPT and Claude are changing how people search for information, and getting your content cited by them is becoming as valuable as ranking on the first page of Google. This free micro course breaks down exactly how each assistant finds and selects content to reference, so you can make targeted changes to your website, articles, or business materials. Whether you are a student building a portfolio, a freelancer positioning yourself online, or a small business owner, understanding how these two platforms work differently gives you a real edge.
The course covers both ChatGPT and Claude in dedicated lessons, walking you through how each one retrieves and evaluates information and then teaching you the specific optimization strategies that apply to each. You will learn why the same piece of content can perform well with one assistant and be ignored by the other, and what adjustments close that gap. The lessons are grounded in the actual mechanics of how these tools operate, not generic SEO advice.
The course is completely free and takes around 30 minutes to finish. After completing the lessons and passing the final exam, you earn a certificate of completion you can share on LinkedIn or add to your resume. No prior experience with AI tools or SEO is required to get started.
1 modules • 4 lessons
The course teaches you how ChatGPT and Claude each find and cite information, and then gives you concrete optimization strategies for both. You learn what makes content more likely to be referenced by each assistant, so you can apply those techniques to your own work.
Yes, the course is completely free. No payment or account is required to start the lessons. Completing the course and passing the final exam earns you a free certificate of completion.
No prior knowledge is needed. The course is designed for beginners and explains how ChatGPT and Claude work from the ground up before moving into optimization strategies.
Yes. There are dedicated lessons for each tool covering how it finds information and what optimization strategies work best for it. The course addresses both assistants because they operate differently and require different approaches.
After finishing the lessons and passing the final exam, you receive a certificate of completion. You can add it to your LinkedIn profile or include it on your resume to show that you understand AI citation and content optimization strategies.
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