Marketing Fundamentals

Name: Marketing Fundamentals
Availability: InStock
Author: FreeAcademy

Beginner

No prior knowledge required. Starts from basics.

Master the essentials of marketing from customer understanding to digital strategies. Learn the 4 Ps, branding, content marketing, strategy planning, and how to measure success. Perfect for beginners, entrepreneurs, and small business owners.

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Course Content

12 modules • 12 lessons

Course Introduction

1 lesson

1.1

Welcome to Your Marketing Journey

Module 1: What is Marketing?

1 lesson

2.1

What is Marketing?

Module 2: Understanding Your Customer

Module 3: The Marketing Mix (The 4 Ps)

1 lesson

4.1

The Marketing Mix (The 4 Ps)

Module 4: Building Your Brand

1 lesson

5.1

Building Your Brand

Module 5: Digital Marketing Essentials

1 lesson

6.1

Digital Marketing Essentials

Module 6: Content Marketing

1 lesson

7.1

Content Marketing

Module 7: Marketing Strategy & Planning

1 lesson

8.1

Marketing Strategy & Planning

Module 8: Measuring Marketing Success

1 lesson

9.1

Measuring Marketing Success

Module 9: Marketing Ethics & Best Practices

1 lesson

10.1

Marketing Ethics & Best Practices

Module 10: Bringing It All Together

1 lesson

11.1

Bringing It All Together

Course Conclusion

1 lesson

12.1

Marketing Fundamentals

Course Content

Course Introduction

Welcome to Your Marketing Journey

Module 1: What is Marketing?

What is Marketing?

Module 2: Understanding Your Customer

Understanding Your Customer

Module 3: The Marketing Mix (The 4 Ps)

The Marketing Mix (The 4 Ps)

Module 4: Building Your Brand

Building Your Brand

Module 5: Digital Marketing Essentials

Digital Marketing Essentials

Module 6: Content Marketing

Content Marketing

Module 7: Marketing Strategy & Planning

Marketing Strategy & Planning

Module 8: Measuring Marketing Success

Measuring Marketing Success

Module 9: Marketing Ethics & Best Practices

Marketing Ethics & Best Practices

Module 10: Bringing It All Together

Bringing It All Together

Course Conclusion

Your Marketing Mindset