Master Generative Engine Optimization to get your content cited by AI systems like ChatGPT, Perplexity, and Google AI Overviews. Learn how AI models find and evaluate content, adapt traditional SEO for the AI era, and implement practical strategies for AI visibility.
10 módulos • 26 aulas
A practical, no-code course for marketing managers, strategists, and marketing-ops professionals who want to apply AI across real marketing workflows. Use ChatGPT, Claude, Gemini, and Microsoft Copilot to audit your operations, plan campaigns, build personas, run SEO and paid strategy, design lifecycle email flows, and turn analytics into executive reporting, all while keeping human judgment in control.
Learn how to identify, evaluate, and implement AI solutions that deliver real ROI. From customer service chatbots and marketing automation to predictive analytics and workflow optimization, get a practical roadmap for adopting AI across your organization.
A fast, practical micro course for aspiring founders. Use AI to find your riskiest assumption, research market size without getting fooled by hallucinated numbers, draft customer interviews, map competitors, run quick demand tests, and turn the signals into a clear go or no-go decision before you spend money building.
Discover the economic forces driving AI products. Learn cost structures, pricing strategies, two-sided markets, compute commodities, and network effects through the lens of ChatGPT and other AI services.
Learn the spec-first method for building software with AI coding agents. Write specs with acceptance criteria, edge cases, and constraints, structure context for any agent, verify output against the spec with tests, iterate on failures, and know when to hand-code. Tool-agnostic across Claude Code, Cursor, Copilot, Devin, and any agent.
Master data structures and algorithms with hands-on Python practice. Run real code in your browser: Big-O analysis, stacks, queues, linked lists, hash tables, recursion, searching, sorting, trees, graphs, and the interview patterns that tie them together.