Master Generative Engine Optimization to get your content cited by AI systems like ChatGPT, Perplexity, and Google AI Overviews. Learn how AI models find and evaluate content, adapt traditional SEO for the AI era, and implement practical strategies for AI visibility.
10 módulos • 26 aulas
Learn how to use AI tools to transform your journalism and content creation workflow. From research and fact-checking to writing drafts, repurposing content across platforms, and building audience engagement — discover practical AI techniques that save hours every week. No coding required.
A practical, no-code course for marketing managers, strategists, and marketing-ops professionals who want to apply AI across real marketing workflows. Use ChatGPT, Claude, Gemini, and Microsoft Copilot to audit your operations, plan campaigns, build personas, run SEO and paid strategy, design lifecycle email flows, and turn analytics into executive reporting, all while keeping human judgment in control.
Learn how to use AI tools to transform your work as a logistics manager. Discover practical techniques for warehouse ops, fleet routing, carrier management, and last-mile delivery. No coding required.
Learn how to use AI tools like ChatGPT, Claude, Gemini, and Perplexity to research funders, draft winning grant proposals, write donor appeals, and report on impact — even if you have never written a grant before. Built for university students and early-career professionals entering the nonprofit and fundraising world, with hands-on prompts you can use immediately. No coding required, and you will earn a free certificate to add to your LinkedIn and resume.
Master the art and science of pricing to maximize profitability. Learn pricing psychology, methods, policies, and execution strategies used by leading companies.
Use AI to run a farm or agribusiness better. Spot crop stress early, time planting and harvest around weather risk, budget for input costs, research markets before you sell, and keep supply orders and labor on schedule.