50 ChatGPT Prompts for Small Business Owners: Marketing, Emails & Customer Service
Running a small business means wearing every hat—marketing, sales, customer service, operations, and everything in between. ChatGPT can be like adding a skilled assistant to your team, without the overhead.
These 50 prompts will help you tackle the most common business tasks faster, from writing compelling marketing copy to handling tricky customer situations. Customize them with your business details and watch your productivity soar.
Marketing Copy Prompts
Create compelling content that attracts and converts customers.
1. Business Description Generator
"Write 3 different versions of a business description for [your business name], which [what you do] for [target audience]. Include: one 50-word elevator pitch, one 150-word website 'About Us' version, and one 25-word social media bio."
2. Unique Value Proposition
"I own [business type] that serves [target customers]. My competitors are [list 2-3 competitors]. What makes us different is [your differentiators]. Write 5 compelling unique value propositions that highlight why customers should choose us."
3. Product Description
"Write a compelling product description for [product name]. Features include: [list features]. Target customer is [describe customer]. The tone should be [professional/casual/luxury/etc.]. Include a strong call to action. Keep it under 200 words."
4. Service Page Content
"Create service page content for [service name] offered by [business name]. Include: opening hook, what the service includes, who it's for, the process/how it works, benefits (not just features), pricing context if applicable, and a call to action."
5. Promotional Headline Ideas
"Give me 15 headline options for promoting [product/service/offer]. Make them attention-grabbing and benefit-focused. Include urgency-based options, question-based options, and bold statement options."
6. Landing Page Copy
"Write landing page copy for [offer/product/service]. Target audience: [describe them]. Main benefit: [primary benefit]. Include: headline, subheadline, 3 key benefits with descriptions, testimonial placeholder text, and CTA button text options."
7. Seasonal Promotion Content
"Create marketing content for a [holiday/season] promotion for [business type]. Offer details: [describe the offer]. Include: email subject line, email body, social media caption, and Google Ads headline options."
8. Customer Pain Point Copy
"My target customers struggle with [pain points]. We solve this by [your solution]. Write marketing copy that connects with their frustrations first, then positions our solution. Make it empathetic, not salesy."
9. Before and After Story
"Create a before-and-after customer transformation story for [your product/service]. Before using us, customers typically [problems]. After, they [results]. Write it as a relatable narrative that other prospects will see themselves in."
10. Brand Story Script
"Help me craft our brand story for [business name]. Key milestones: [list events like founding, challenges overcome, wins]. Core values: [list values]. Mission: [your mission]. Write a compelling 300-word story that connects emotionally with customers."
Email Template Prompts
Write professional emails that get responses.
11. Welcome Email Sequence
"Create a 3-email welcome sequence for new [subscribers/customers/clients] of [business type]. Email 1: Welcome and set expectations. Email 2: Deliver value and share your story. Email 3: Introduce an offer. Keep each under 200 words."
12. Sales Follow-Up Email
"Write a follow-up email for a prospect who showed interest in [product/service] but hasn't purchased. They [how they showed interest]. Be helpful, not pushy. Include a soft CTA. We spoke [time frame] ago."
13. Quote/Proposal Follow-Up
"Write a polite follow-up email for a client who hasn't responded to a quote I sent [time frame] ago. The quote was for [project/service]. Ask if they have questions without being annoying."
14. Payment Reminder Sequence
"Create 3 progressively firm payment reminder emails for overdue invoices. Email 1: Friendly reminder (1 week overdue). Email 2: Firm but professional (2 weeks overdue). Email 3: Final notice (30 days overdue). Keep them professional."
15. Thank You Email
"Write a genuine thank you email to send after a customer [makes a purchase/completes a project/leaves a review]. Include a personal touch and subtle mention of how they can continue to work with us."
16. Referral Request Email
"Write an email asking a satisfied customer to refer us to others. They recently [purchased/completed a project with us]. Offer [incentive, if any] for referrals. Make it easy to say yes."
17. Re-engagement Email
"Write an email to re-engage past customers who haven't purchased in [time frame]. We are [business type]. Remind them why they loved us and include a relevant offer to bring them back."
18. Partnership Outreach Email
"Write a cold outreach email to [target company/person] proposing a partnership or collaboration. We are [your business]. The partnership idea is [describe it]. Focus on what's in it for them."
19. Testimonial Request Email
"Write an email asking a happy customer for a testimonial. They recently [describe their experience]. Make it easy by providing specific questions they could answer. Offer to write a draft they can edit."
20. Apology Email Template
"Write a professional apology email for when [type of mistake/issue] happens. Take responsibility, explain what happened (briefly), state how we're fixing it, and offer [compensation/make-good if appropriate]."
Social Media Content Prompts
Create engaging social content that builds your brand.
21. Content Pillar Ideas
"I own [business type] targeting [audience]. Suggest 5 content pillars (main themes) for my social media strategy. For each pillar, give me 5 specific post ideas. Focus on value, not constant selling."
22. Instagram Caption Generator
"Write 5 Instagram caption options for a post about [topic/image description]. Business: [your business]. Tone: [describe tone]. Include relevant emojis and hashtag suggestions. Mix educational, entertaining, and promotional styles."
23. Facebook Post Ideas
"Give me 10 Facebook post ideas for [business type] for the next 2 weeks. Include: promotional posts (2), educational posts (3), engagement posts (3), and behind-the-scenes posts (2). Include the actual text for each."
24. LinkedIn Professional Post
"Write a LinkedIn post sharing [industry insight/business lesson/professional update]. I'm the owner of [business]. Make it authentic and valuable, not braggy. Include a conversation-starting question at the end."
25. Social Proof Post
"Write a social media post celebrating [customer success/positive review/business milestone]. Make it feel genuine, not self-congratulatory. Thank the customer or team involved. Include a subtle CTA."
26. Educational Carousel Content
"Create content for a 7-slide Instagram carousel teaching [topic related to your expertise]. Slide 1: Hook. Slides 2-6: Main content points. Slide 7: CTA. Keep each slide under 50 words."
27. Trending Topic Response
"There's a trending conversation about [topic] in my industry. Write a social media post with my take on it. My perspective is [your view]. Make it thoughtful, not controversial for the sake of it."
28. Story/Reel Script
"Write a script for a 30-second Instagram Reel about [topic]. I own [business type]. Make it engaging from the first second. Include: hook, main content, and CTA. Suggest visual ideas too."
29. Community Engagement Post
"Write a social media post designed to spark conversation with my audience. Business: [your business]. Create an open-ended question or poll that relates to [topic] and gets people commenting."
30. User-Generated Content Request
"Write a social media post encouraging customers to share photos/videos of [your product/service in use]. Include a branded hashtag suggestion and incentive if there is one. Make it fun and easy to participate."
Customer Service Prompts
Handle customer situations professionally and efficiently.
31. Positive Review Response
"Write a response to this positive review: '[paste review]'. Thank them genuinely, mention something specific from their review, and subtly invite them to return or try something else. Keep it under 100 words."
32. Negative Review Response
"Write a professional response to this negative review: '[paste review]'. Apologize appropriately, address their concern, offer to make it right, and take the conversation offline. Don't be defensive."
33. Refund Request Response
"A customer is requesting a refund because [reason]. Our policy is [your policy]. Write a response that [grants the refund with good grace / denies the refund professionally / offers an alternative solution]. Keep the relationship intact."
34. Complaint Resolution Email
"Write an email responding to a customer complaint about [issue]. Acknowledge their frustration, explain what happened, describe how we're fixing it, and offer [compensation/solution]. The goal is to turn them into a fan."
35. FAQ Answer Generator
"Generate professional answers for these frequently asked questions about [your business]:
- [Question 1]
- [Question 2]
- [Question 3] Keep answers helpful and concise."
36. Delivery Delay Notification
"Write an email notifying customers that their order will be delayed. Original date: [date]. New expected date: [date]. Reason: [reason]. Apologize and offer [compensation if any]. Keep their trust."
37. Out of Stock Response
"A customer wants to order [product] but it's out of stock. Write a response that: apologizes for the inconvenience, tells them when it will be back (if known), offers alternatives, and gives them a way to be notified."
38. Service Disruption Announcement
"Write a customer email announcing a temporary service disruption. What's happening: [issue]. Duration: [timeframe]. Impact on customers: [describe]. What we're doing about it: [actions]. Keep calm and transparent."
39. Price Increase Notification
"Write an email announcing a price increase to customers. Old price: [amount]. New price: [amount]. Effective date: [date]. Reason: [brief reason]. Focus on continued value. Offer a grace period if applicable."
40. Customer Win-Back Script
"Write a phone or email script to win back a customer who left for a competitor. We believe they left because [reason]. Highlight: [what's improved/what you offer]. Include a special offer if appropriate."
Business Operations Prompts
Streamline your day-to-day business tasks.
41. Business Plan Section
"Write the [executive summary / market analysis / marketing strategy / operations plan] section of a business plan for [business description]. Target market: [describe]. Revenue model: [describe]. Keep it professional and investor-ready."
42. Job Posting
"Write a job posting for a [position] at [company name]. We are [brief company description]. Responsibilities include: [list]. Requirements: [list]. Benefits: [list]. Make it attractive to top talent while being realistic."
43. Vendor Negotiation Email
"Write an email to our [vendor/supplier] negotiating [better pricing / improved terms / faster delivery]. We've been a customer for [duration] and order approximately [volume]. Be professional but firm."
44. Business Milestone Announcement
"Write an announcement for [business milestone: anniversary, expansion, award, team growth, etc.]. Share it with: [customers/team/partners/public]. Tone: [celebratory but humble]. Include what it means for stakeholders."
45. Process Documentation
"Create a step-by-step process document for [task/process]. This will be used to train new team members. Include: purpose, required tools/access, numbered steps, common mistakes to avoid, and quality checkpoints."
46. Meeting Agenda Template
"Create a meeting agenda template for [type of meeting: team check-in, client kickoff, sales call, etc.]. Include: objectives, time allocations for each section, key questions to address, and action item format."
47. Customer Persona Development
"Help me develop a detailed customer persona for [business type]. Ask me 10 questions about my ideal customer, then use my answers to create a complete persona including demographics, psychographics, pain points, and buying behavior."
48. Competitive Analysis Framework
"Create a framework for analyzing our competitors: [list 3-5 competitors]. Include categories like: pricing, features, target market, marketing channels, strengths, and weaknesses. Then help me identify our competitive advantages."
49. Business Goal Setting
"I want to grow my [business type] this year. Current revenue: [amount]. Current customers: [number]. Help me set SMART goals and break them down into quarterly milestones with specific action items."
50. Year-End Review and Planning
"Help me conduct a year-end business review. Prompt me with questions about: wins, challenges, financial performance, customer feedback, team performance, and market changes. Then help me set priorities for next year."
Tips for Maximum Impact
Add your brand voice. After generating content, review and adjust it to match how you actually communicate with customers.
Include specifics. The more details you provide about your business, customers, and situation, the more useful the output.
Generate options. Ask for multiple versions and combine the best elements from each.
Iterate and refine. Treat the first output as a draft. Ask ChatGPT to revise specific parts until it's right.
Stay authentic. AI is a tool to enhance your voice, not replace it. Customers connect with real people.
Ready to Scale Your Business with AI?
These prompts will help you work smarter, but mastering AI is a competitive advantage that compounds over time. Our free Prompt Engineering course will teach you advanced techniques to get even better results.
Want to explore more ways AI can transform your business operations? Check out our AI for Everyday Life course for practical applications beyond just marketing.
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